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Our Story

Our Story

About Attridge

Attridge is a locally-owned business located in beautiful Vernon British Columbia. Family owed since 1986, Attridge has become a landmark in the Okanagan. We offer top quality brands, with some of the most knowledgeable staff around. Our aim is to give our customers complete confidence in their purchases, so we back up all equipment sales with our Performance Guarantee.

We specialize in everything your family needs to enjoy a day on the slopes or afternoon on the lake. During the winter our focus is freestyle, freeride and family ski & board gear, clothing, and accessories. As the snow melts, we turn our attention to the many beaches and lakes that surround Vernon. Everything from Swimwear and Flip-Flops to Standup Paddleboards and Wakesurf gear.

a dedicated multi-sport retailer from the beginning...

History of Attridge

Jim Attridge was the original mastermind behind the incomparable reputation of Attridge. The original business on the property was Karl’s Sport House. Jim had been an employee of Karl’s before he bought it in 1986. At the time, the summer operation was run by a third party called Pete’s Windsurf Shop.  Shortly after buying Karl’s, Jim purchased the building and took over summer operations as well.

The Attridge name has been synonymous with skiing since Bill Attridge (Jim’s Dad) was one of the original founders of Silver Star Mountain Resort. With a long history or selling winter & water sports equipment in the same location, Attridge has been a destination for locals and visitors alike.

In 2017 Jim decided to retire and sold the business to Kyle & Melissa de Hrussoczy-Wirth.  Kyle had spent the previous 20 years working for various ski hills in western Canada. As a long-term customer and fan of the store, it was a dream come true to be able to continue Jim’s legacy.   

 

 

 

 

 

 

Balancing snowboarding, skiing, water sports, and lifestyle is no easy task; and to do it all with as much passion as Attridge does is rare!